Cook Book

My cook book is called Meat Lovers Fantasies, this book is mostly for people that crave and love the taste of meat. It will give you different Ideas and way so cook your favorite type of meat in lots of different ways to cook it whichever you prefer. This book comes with lots of delicious recipes that will make your meat cooking experience the best of your life, who could have thought that you can have all your favorite restaurant recipe right on a book that you can just cook yourself and I guarantee you that this book will have licking your plate after your done and asking for more of that delicious these delicious recipes.

Saturday, December 13, 2008

Selecting target market segments

After evaluating different segments, the company must now decide which and how many segments it will target. A target market consists of a set of buyers who share common needs of characteristics that the company decides to serve. Market targeting can be carried out at several different levels. Companies can target very broadly (undiffereniated marketing), very narrowly (micromarketing), or somewhere in between (differenteated or concentrated marketing). "(Kotler, Marketing an introduction, Ch.6, Pg.177)
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